LEDC: Boots ’n Bling 2025

The Challenge

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The Laredo Economic Development Corporation (LEDC) hosts one of the city’s most anticipated annual events—the Economic Development Industry Awards Gala, also known as Boots ’n Bling. This year’s event aimed to celebrate economic growth, honor distinguished community leaders, and highlight key contributors driving Laredo’s development. Nord Media was brought in to document the night and create a cinematic recap that reflected the energy, elegance, and pride of the occasion.

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Our Approach

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We set out to tell the story of Boots ’n Bling 2025 through a balance of sophistication and spirit. Our team captured every moment—from the red carpet arrivals and heartfelt award presentations to the live music and late-night celebrations. Using a cinematic shooting style and rhythmic pacing in the edit, we built a recap video that embodies LEDC’s mission: celebrating growth, connection, and community achievement.

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The Impact

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The final video became a centerpiece for LEDC’s online presence, showcasing the gala’s success and reinforcing its role as a cornerstone of Laredo’s economic development efforts. Shared across LEDC’s platforms, the recap captured the attention of local partners, sponsors, and attendees—turning a single evening into a lasting story of progress and pride.